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  • Hwahae: A K-Beauty Encyclopedia for Skincare Lovers

    Hwahae: A K-Beauty Encyclopedia for Skincare Lovers

    New to skincare and not sure which products to buy? Want to know if the ingredients in your products are clean and safe? Hwahae is the app to all your questions about beauty products from A to Z. Hwahae (화해) launched in 2013 and is available on the iOS and Android app store. With detailed analysis on ingredients, thousands of honest reviews, and award...
  • Trendy Tiktok Skincare Trend "Slugging"

    Trendy Tiktok Skincare Trend "Slugging"

    “Slugging”, in terms of skincare, is just as it sounds. It is simply coating the face in a layer of Vaseline, or any other petroleum jelly product. The term itself was coined recently within the Korean beauty community and Reddit, but the practice of slugging in skincare has been around for years. Many people say that they had been taught the skincare trend from their...
  • Best Skincare Products of 2021

    Best Skincare Products of 2021

    BEST OF 2021 It's a new year and with a new year, comes new skin goals. Some of us switch our skincare routine with new products while some of us stick with what worked for us. The past year has been challenging to say the least, but skin care has been a source of self-care and coping for many of us. To wrap up 2021,...
  • Brand Highlight - FEEV

    Brand Highlight - FEEV

    What is FEEV?  Image by FEEV FEEV is a skincare brand that prides itself on being the answer to a multitude of skin concerns by combining nature and science to create simple yet efficient skincare. Want to repair your skin barrier, hydrate your skin or fade blemishes? FEEV carries a variety of products that can cater to the ever-changing conditions of a person's skin. ...
  • The Gift of Self-Care - A Holiday Shopping Guide 2021

    The Gift of Self-Care - A Holiday Shopping Guide 2021

    We’ve all found ourselves in this same predicament, one way or the other. December has arrived and we’re all scrambling to figure out what to get our loved ones for the holiday season. Well, look no further because what better gift is there to give than the gift of self-care! For him, for her, or for yourself - there’s a skincare set and skincare...
  • Best Oil-Free and Tinted, Dermatologist-Recommended Sunscreens - EltaMD Review

    Best Oil-Free and Tinted, Dermatologist-Recommended Sunscreens - EltaMD Review

    Assuming you already know it is necessary to wear sunscreen everyday of the year, here is the best sunscreen of all-time. EltaMD has a range of over 10+ physical sunscreens for even the most sensitive skin types with different SPF levels, tint or non-type options, and several application methods. In the saturated market full of sunscreens, EltaMD ranks #1 among dermatologist-recommended sunscreens for good...
  • The Rise of Celebrity Beauty Brands

    The Rise of Celebrity Beauty Brands

    It’s 2021 and somehow every celebrity has now launched their own beauty brand. Some you may have heard of if you’ve shopped at Sephora or Ulta. But what is the reason every celebrity is starting a beauty brand, is it a profitable business or are they pursuing their passion? A lot of us get our food, travel, fashion, and beauty inspiration from celebrities we...
  • Vegan and Cruelty-Free Korean Cosmetic Brands

    Vegan and Cruelty-Free Korean Cosmetic Brands

    Consumers are leaning towards vegan beauty brands and there are two good reasons why. The obvious reason being that vegan skincare source its ingredients from nature and are cleaner and safer for the skin. Others prefer vegan and cruelty-free products because they care about animal rights and refuse to support animal-testing. There are brands that are vegan but not cruelty-free, and vice-versa. Cruelty-free simply...
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